With the digital world expanding and growing more dynamic every day, it can often be tricky to navigate. This especially goes to brands and digital marketers�??as the online world grows more populated, how can we cut through all the noise to make truly authentic connections with customers?
There�??s no denying that the internet and social media have infiltrated our daily lives, forever revolutionizing the way we live and communicate as a society, whether in e-commerce, work, or just for social interaction. And that only continues to grow, with the average social media user spending 2 hours and 27 minutes a day with behavior-changing content online. And with hundreds of social networking platforms, it is no surprise that brands are following right behind, with many regularly active on social media platforms to follow where today�??s consumers spend most of their time.
And though these developments bring their own set of challenges for marketers, there�??s also been an underdog power on the rise: influencer marketing!
Since the exponential expansion of social media over the past decades, there�??s been no contesting its power to influence people�??s thoughts, feelings, and behaviors, and the simultaneous rise of influencer marketing and content creation as a multi-billion dollar business is only proof of that. And there are no signs of it slowing down any time soon, with the industry projected to reach a $15 billion value in 2022 alone.
This all provides countless opportunities for brands to benefit from�??but only when implemented with the right campaign strategies in mind. While its exponential growth isn�??t stopping any time soon, like any other strategy, influencer marketing requires having all its variables in the right places for each campaign to reach its set targets effectively. And that all begins with having a solid understanding of the workings behind each influencer campaign.
At Partipost, we�??ve made it our mission to navigate all these ins and outs of influencer marketing and to connect brands with customers in more impactful, rewarding, and easier ways than ever before. From micros to nanos influencers, mass to custom campaigns, Partipost has been harnessing the power of everyday people across Southeast Asia, from Singapore to Taiwan, Malaysia, Indonesia, and the Philippines�??and many more soon�??to help brands reach their goals!
This June 30th at 10:30am, the Partipost Malaysia team is coming together for a one-time online event just for brands on all things influencer marketing and how it can best be optimized for each marketing strategy�??and you�??re invited!
Join us as our influencer marketing experts including Felicia Leong, Business Development Director, and Ken Goh, Operations Team Lead talk through:
- The different types of influencer campaigns and what works best for your brand
- Case studies of influencer campaigns across industries, from FMCG to Beauty and more
- The best practices brands can use in crafting and deploying influencer campaigns
- The easiest and most cost-effective campaigns you can build today to bring real measurable results!
- And much more!
The webinar is open for brands from all industries interested in learning the basics of influencer marketing and how to implement them in impactful ways that maximize ROI. You can save your seat by signing up here for FREE!
We look forward to having you be part of the event!
Interested in running impactful and cost-effective influencer campaigns? Let Partipost help you elevate your social media presence and maximize your ROI. We humanize your brand with the power of word-of-mouth of everyday people. Leave us your email address and experience the Partipost difference today.