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3 Strategies That Are Often Overlooked: Influencer Tips

Abigail John
August 10, 2022
August 13, 2024
Influencer marketing strategies with micro-influencers for Sake Singapore

Congratulations on deciding to start out as an influencer! What's next? You may have come across various strategies to be a successful influencer and probably have curated a social media plan. Good job on that! However, here are 3 vital tips that are often overlooked, be sure not to miss these! 

#1 Find your niche 

Finding a niche is simply discovering what you would love to promote to your audiences as an influencer. As a beginner, start out as a nano influencer where you share a word of mouth within your warm circle of friends and family.

Your niche could range from focusing on food related to fitness, beauty, gadgets, financial advice, motorcars or even discovering new places and experiences. It totally depends on your passion and interest. 

Starting out as a nano influencer, you can create powerful word of mouth to smaller groups of people and eventually work towards being the expert in your niche.

Remember to do your research of the best performing social media platform, i.e. Facebook, Instagram, Youtube or Twitter, based on your niche as well. The demographics of each platform are greatly varied and require different strategies.  

#2 Tap on crowdsourcing platforms like Partipost 

Platforms like Partipost help influencers to a great extent by making campaigns available for people with a small followers base starting from 200 followers.

Share about the brands you love and monetize your posting. Create and publish content on brand’s behalf via Partipost. It also helps you acquire new followers as you create content regularly with hashtags. 

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#3 Start Small 

Starting small could sound like a defeat to your dreams of becoming a renowned influencer. However, with small steps comes greater results. It allows you to try and discover the best strategy to influence your niche audience through different media sources and channels. 

While you are convincing your existing followers, remember to stay authentic and connect with them by responding to comments and engaging in interactive stories. Remain approachable and respond to criticism swiftly. 

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Hope you’ve taken the time to consider these strategies as you start off to become an influencer. Wishing you the best! Follow us on Instagram for more interesting tips!