Product Awareness Campaign – Mustela Leveraging nano-influencers, to share about Mustela’s sensitive skin bundle that is natural, fragrance-free, and suitable for both adults and babies. Total Influencers : 72
Author: Denise
Case Study Pepsi
Product Awareness Campaign – Pepsi Leveraging nano-influencers, to share about Pepsi x Blackpink bottles and stand a chance to win exclusive Blackpink merchandise. Total Influencers : 351
Case Study Kellogg’s
Product Awareness Campaign – Kellogg’s Leveraging nano and micro-influencers, to share about Kellogg’s Special K Blueberry & Almond as the go-to breakfast cereal. Total Influencers : 76
Case Study Batiste
Product Awareness Campaign – Batiste Leveraging nano-influencers, to share about Batiste’s 4 different Dry Shampoos and that they should be your go-to quick hair fix. Total Influencers : 112
Case Study Underdog
Brand Awareness Campaign – Underdog Leveraging micro-influencers, to share about Underdog’s fuss-free and easy to serve frozen food which comes in a variety of meats. Total Influencers : 16
Case Study Kordel’s
Brand/Product Awareness Campaign – Kordel’s Leveraging nano-influencers, to take a lifestyle quiz and share about the complimentary sample kit they received based on their quiz results. Total Influencers : 58
Case Study Bambino
Brand/Product Awareness Campaign – Bambino Leveraging mummy nano-influencers, to try and review Bambino, Singapore’s first subscription box for babies. Total Influencers : 36
Case Study Rohto
Product Awareness Campaign – Rohto Leveraging nano-influencers, to share how they use Rohto Eye Drops Cool in their daily lives and about Rohto’s ongoing promotion for any purchases made via Shopee. Total Influencers : 98
Case Study Clarke Quay
Event Awareness Campaign – Clarke Quay Leveraging micro-influencers, to share about Clarke Quay’s Game On! Event and get their followers to head down to the event. Total Influencers : 18
Case Study NIVEA
Product Awareness Campaign – NIVEA Leveraging nano-influencers, to share how NIVEA’s Whitening Powder Spray is their go-to deodorant after a workout. Total Influencers : 77