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How to Leverage Influencer Marketing for E-Commerce Success in Singapore
Discover how e-commerce brands in Singapore are using influencer marketing to boost sales and build trust.
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How Agencies Can Partner with Partipost to Deliver Successful Influencer Marketing Campaigns for Clients
Gain valuable insights into the successful collaboration between Partipost and advertising agencies, exploring the intricacies and remarkable results in the dynamic world of influencer marketing.
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Understanding Influencer Marketing in Asia Pacific: What’s Next for Brands in 2023?
Brands leverage influencer marketing's dynamic approach to leave a lasting impact on their audience, blending word-of-mouth power and social proof for success in the post-COVID era. What are some noticeable trends in the first 6 months of 2023?
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How Advertising Agencies Harness the Power of Influencer Marketing with Partipost for Goldlion
Discover how a powerful partnership revolutionised the influencer marketing landscape, unleashing the potential of influencer campaigns and driving exceptional results for Goldlion. Through Partipost's expertise and seamless integration into the agency's marketing strategy, the article highlights the effectiveness of influencer marketing in amplifying brand reach, generating excitement, and engaging with the target audience.
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How Partipost Platform Stands Out As An Influencer Marketing Platform
Partipost, an industry-leading platform, offers a game-changing solution that transforms the influencer marketing landscape. Gone are the days of manual processes and exclusive contracts. Partipost opens doors to a vast network of influencers, enabling brands to effortlessly scale their campaigns and amass a large pool of influencers within a short timeframe. With its user-friendly tech platform, brands and influencers can seamlessly join forces, streamlining the campaign process and ensuring maximum reach and impact.
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Finding the Perfect Fit: Choosing Between Macro, Micro, and Nano Influencers for Your Campaigns
The bigger the influencer, the more successful your campaign is, right? Well, not exactly. Choosing the perfect strategic mix of influencers for your brand depends on your objectives and what you want to achieve from your campaign. Whether it is to generate hype or to connect with your audience on a personal level, each tier of influencers hold their own strengths and shortcomings. Read this article to explore the pros and cons of macro, micro, and nano influencers to find the perfect fit for your brand.
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How Subway Utilised Macro, Micro, and Nano Influencers to Drive a Viral Challenge
Macros? Micros? Nanos? Which kind of influencer should a brand utilise to generate the best results? Putting other factors such as cost aside, having a carefully curated strategy in choosing influencers that represent your brand is very crucial. Discover how Subway utilised a combination of macro, micro, and nano influencers to achieve impressive results in their "The Big Bold Bites Challenge" campaign.
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Cover 創作者正夯,翻唱翻跳二創出流量密碼!
大學生必修三學分:社團、愛情、課業,而其中的社團一定會聯想到較常聽到的「熱舞社」、「熱音社」,近年來學生除了參加線下的成果發表會,也會大量的拍攝個人作品並發佈到自己的社群平台,其中又以 Cover 為最大宗,成為了另一種時下流行!
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畢業季到!超過 1/3 大學新鮮人的夢幻職業竟然是他?
現在畢業的學生,成長過程都緊緊伴隨著社群網路,年輕人從小就接觸各種成功的網紅案例,看著他們透過在網路上分享自己的才華、生活或專業知識而獲得關注和支持,潛移默化的激發出想成為網紅的夢想。
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Cover 創作者正夯,翻唱翻跳二創出流量密碼!
大學生必修三學分:社團、愛情、課業,而其中的社團一定會聯想到較常聽到的「熱舞社」、「熱音社」,近年來學生除了參加線下的成果發表會,也會大量的拍攝個人作品並發佈到自己的社群平台,其中又以 Cover 為最大宗,成為了另一種時下流行!
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《絕世網紅》用死而復生的直播揭開網紅真實世界!
在 Netflix 近期上映的原創韓劇《絕世網紅》(Celebrity),揭開網紅界的生態秘辛。故事以女主角徐雅莉(由朴珪瑛飾演)的視角展開,與觀眾一起窺看網紅真實的人生。劇情以「在人人都是創作者的時代,讓大眾認識自己的臉和名字似乎變得很重要。」開場。
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【新手創作者看這邊】Partipost App 使用教學-終極操作篇
Partipost 是創作者的好朋友,是一個媒合「你與品牌」的新型態數位廣告 App 平台。秉持實現「人人是網紅」的理念,我們支持每位創作者,相信人人都能發揮影響力!讓創作融入生活中,用真實原創作品分享故事! #一起成為社群創作者吧!
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Insight Instagram, Cara Efektif untuk Mengetahui Performa Akunmu
Insight Instagram adalah salah satu fitur Instagram yang sangat bermanfaat. Manfaatkan fitur ini dan tingkatkan performa akun Instagram-mu sekarang juga.
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Introvert jadi Influencer, Memang Bisa?
Introvert selalu jadi topik menarik untuk dibahas. Bicara masalah introvert, apa betul introvert tidak bisa jadi influencer? Yuk kita bahas!
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Pentingnya Membuat Campaign Unik yang Diingat Konsumen
Campaign marketing unik jadi salah satu cara brand untuk meningkatkan awareness. Simak artikel berikut untuk dapatkan referensi dan tips campaign unik!
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Bukan Cuma Bikin Konten, Ini Skill yang Kamu Perlu Sebagai Influencer!
Selain membuat konten, simak skill yang wajib dimiliki influencer untuk mendapat job!
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Punya Bisnis Franchise? Inilah Manfaat Influencer Marketing untuk Anda!
Simak manfaat influencer marketing untuk mencapai brand awareness, penjualan, dan loyalitas pelanggan bagi bisnis franchise.
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Antara Influencer atau Affiliator, Mana yang Lebih Asyik?
Mana yang masih bingung bedanya affiliator dan influencer? Yuk cari tahu apa bedanya dan kira-kira mana ya yang lebih asyik dan worth?
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Konsep 7P oleh Brand dalam Strategi Pemasaran
Keberhasilan strategi pemasaran dapat diraih karena Anda sudah memperhatikan elemen 7P dalam marketing mix.
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9 Yếu Tố Cần Xem Xét Khi Chọn Giữa Micro Influencer và Macro Influencer
9 Yếu Tố Cần Xem Xét Khi Chọn Giữa Micro Influencer và Macro Influencer
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9 Yếu Tố Cần Xem Xét Khi Chọn Giữa Micro Influencer và Macro Influencer
Tìm hiểu những khác biệt cơ bản giữa micro influencer và macro influencer và cách tận dụng từng loại để đạt hiệu quả trong chiến lược marketing influencer tại Việt Nam.
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Chiến Lược Marketing Influencer: Khai Thác Macro-Influencer tại Việt Nam
Tìm hiểu cách xây dựng các chiến dịchmarketing thành công bằng cách sử dụng các macro-influencer tại Việt Nam
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Hướng Dẫn Chọn Influencer Phù Hợp Cho Thương Hiệu Của Bạn
Hướng dẫn ngắn về cách các công ty có thể xác định và chọn những influencer phù hợp nhất cho thương hiệu và đối tượng mục tiêu của họ.
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Thiết lập Mục Tiêu Và KPI Cho Các Chiến Dịch Marketing Sử Dụng Influencers
Marketing sử dụng influencer là một công cụ mạnh mẽ, nhưng để thành công cần có mục tiêu rõ ràng và các chỉ số đo lường. Việc đặt ra các mục tiêu cụ thể, có thể đo lường (như tăng 20% số lần nhắc đến thương hiệu) và theo dõi các KPI (tỷ lệ tương tác, phạm vi tiếp cận) đảm bảo rằng mọi người đều hiểu rõ mục tiêu và giúp tối ưu hóa các chiến dịch để đạt được ROI tốt hơn. Các nền tảng như Partipost có thể giúp đơn giản hóa quá trình này.
![](https://cdn.prod.website-files.com/6440c733efa14f1a0ecaf78b/66bacd8218be8c0f002afc94_667bd260c1e7e62c2f25cf8b_shutterstock_2335395311.jpeg)
Nano-Influencers vs. Micro-Influencers: Lựa Chọn Nào Tốt Nhất Cho Chiến Dịch Marketing Năm 2024 Của Bạn?
Tìm hiểu cách chọn giữa nano và micro-influencers cho chiến lược influencer marketing của bạn vào năm 2024.
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5 Cách Để Xây Dựng Quan Hệ Hợp Tác Dài Hạn Với Influencers
Influencers được đặt tên một cách khéo léo vì họ có sức mạnh tác động đến cộng đồng của họ. Làm thế nào để các thương hiệu nuôi dưỡng các mối quan hệ đối tác lâu dài với influencers? Làm thế nào để các thương hiệu tận dụng ảnh hưởng của họ để khiến thương hiệu của mình luôn hiện diện trong tâm trí người tiêu dùng? Hãy đi sâu vào năm chiến lược chính này và thiết lập các mối quan hệ bền vững với influencers có thể nâng cao vị thế của thương hiệu bạn một cách sâu sắc.
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ประเทศไทยเป็นประเทศที่มีจำนวนผู้ใช้โซเชียลมีเดียจำนวนมากและเพิ่มขึ้นไทยทุกๆปี ซึ่งช่วยขับเคลื่อนการตลาดดิจิทัลให้เติบโตอย่างรวดเร็ว การตลาดแบบอินฟลูเอนเซอร์ได้กลายเป็นหนึ่งในส่วนที่สำคัญที่สุดในการตลาดดิจิทัล เหล่านี้คือข้อมูลเชิงลึกและแนวโน้มสำคัญในตลาดไทยปี 2567
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การตลาดแบบอินฟลูเอนเซอร์ในประเทศไทย: เทรนด์และข้อมูลเชิงลึกปี 2024
ประเทศไทยเป็นประเทศที่มีจำนวนผู้ใช้โซเชียลมีเดียจำนวนมากและเพิ่มขึ้นไทยทุกๆปี ซึ่งช่วยขับเคลื่อนการตลาดดิจิทัลให้เติบโตอย่างรวดเร็ว การตลาดแบบอินฟลูเอนเซอร์ได้กลายเป็นหนึ่งในส่วนที่สำคัญที่สุดในการตลาดดิจิทัล เหล่านี้คือข้อมูลเชิงลึกและแนวโน้มสำคัญในตลาดไทยปี 2567
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การเป็นอินฟลูเอนเซอร์บนโซเชียลมีเดียถือเป็นเป้าหมายที่เป็นที่ต้องการอย่างมากในยุคดิจิทัล อินฟลูเอนเซอร์สามารถแสดงความคิดเห็น ซึ่งส่งผลต่อแนวโน้ม และการตัดสินใจซื้อ โดยมักจะได้รับผลตอบแทนทางการเงินจำนวนมากและความพึงพอใจส่วนตัว คำแนะนำทีละขั้นตอนเพื่อช่วยให้คุณเป็นอินฟลูเซอร์บนโซเชียลมีเดียที่ประสบความสำเร็จ
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สุดยอดคำแนะนำ สำหรับ Partiposter หน้าใหม่ !!
เป็น Partiposter หน้าใหม่ใช่ไหมละ ? ไม่ต้องกลัวนะถ้ายังไม่รู้จะเริ่มใช้แอปฯ ของเรายังไง วันนี้เราจะมาสอนทุกคนให้เริ่มใช้แอปฯ ของเราให้เก่งสุด ๆ พร้อมสำหรับเริ่มเข้าร่วมแคมเปญแรกทันที มาดูกันเลย
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8 Ways to Use Instagram Carousels in Your Marketing
Learn how to effectively engage your audience, showcase products, and boost interaction with these 8 ways to use Instagram Carousels.
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Partipost Malaysia shares tips for brands on running efficient influencer campaigns���
Last Thursday, June 30th, members of the Partipost Malaysia team sat together to talk all things influencer marketing, as well as the best practices brands can pick up from previous campaigns and recommendations on how to generate real results from influencers.
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Survey: Instagram remains most used social media platform among influencers���
While the past few months have seen the atmospheric rise of video-centered social media platforms such as TikTok, it seems the reign of Instagram isn�??t slowing down anytime soon.
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Learn how you can optimize influencer marketing to reach your brand�??s goals! ????���
This June 30th at 10:30am, the Partipost Malaysia team is coming together for a one-time online event just for brands on all things influencer marketing and how it can best be optimized for each marketing strategy�??and you�??re invited!
![Partipost talks social media marketing and content creation with Asma�?? Nasaruddin of Gigi and Helen Tan of Doublewoot ???](https://cdn.prod.website-files.com/6440c733efa14f1a0ecaf78b/66bac9c0936907e1757fb67a_644be243d9b2a508065fa1ab_Screen-Shot-2022-06-17-at-4.16.26-PM.png)
Partipost talks social media marketing and content creation with Asma�?? Nasaruddin of Gigi and Helen Tan of Doublewoot ???
When it comes to social media marketing and building a brand presence, it can be a tricky road to navigate�??which is why it�??s best to turn to the trailblazers in the game who have found the right strategies that have led their brands to success!
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The Rise of Short-Form Video Content: How TikTok and Instagram Reels are Reshaping Influencer Marketing
In the digital age, short-form video content has become a popular marketing tool for brands. Platforms like TikTok and Instagram Reels offer bite-sized entertainment, capturing interest in 15 to 60 seconds. These videos not only entertain but also build genuine connections with consumers. Influencers are leading the charge in showcasing products and their integration into their everyday lives. Brands can ride the short-form wave by storytelling, partnering with influencers who create content that resonates with their audience. The challenge is keeping up with trends, as platforms thrive on new trends. Brands need to stay agile and collaborate with influencers who can seamlessly blend brand messages into their content while keeping it trendy. Short-form video is transforming influencer marketing by being fast, engaging, and effective.
![](https://cdn.prod.website-files.com/6440c733efa14f1a0ecaf78b/66e2ccebf11a7c1a964d7620_The_Rise_of_Short_Form_16-9.png)
The Rise of Short-Form Video Content: How TikTok and Instagram Reels are Reshaping Influencer Marketing
In the digital age, short-form video content has become a popular marketing tool for brands. Platforms like TikTok and Instagram Reels offer bite-sized entertainment, capturing interest in 15 to 60 seconds. These videos not only entertain but also build genuine connections with consumers. Influencers are leading the charge in showcasing products and their integration into their everyday lives. Brands can ride the short-form wave by storytelling, partnering with influencers who create content that resonates with their audience. The challenge is keeping up with trends, as platforms thrive on new trends. Brands need to stay agile and collaborate with influencers who can seamlessly blend brand messages into their content while keeping it trendy. Short-form video is transforming influencer marketing by being fast, engaging, and effective.
![](https://cdn.prod.website-files.com/6440c733efa14f1a0ecaf78b/66bacbbe504d59e3f683e463_66876e06ea1a3cb19c4ac152_Blogpost%2520Banner%25202.png)
Setting Goals and KPIs for Influencer Marketing Campaigns
Influencer marketing is a powerful tool, but success requires clear goals and measurement. Setting specific, measurable goals (like a 20% increase in brand mentions) and tracking KPIs (engagement rate, reach) ensures everyone's on the same page and helps optimize campaigns for better ROI. Platforms like Partipost can streamline this process.
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A Guide to Choosing the Right Influencers for Your Brand
A short guide on how companies can identify and select the most suitable influencers for their brand and target audience.