Long-Tail Influencer Marketing & How It Benefits You

With the rising popularity of social media influencers, it should come as no surprise that both local and international brands have decided to include these profiles in their marketing strategies. Since 2016, the influencer marketing industry has drastically and steadily grown from $1.7 billion to $13.8 billion in 2012. This trend is estimated to reach… Continue reading Long-Tail Influencer Marketing & How It Benefits You

How To Be A Successful Social Media Influencer (when followers are the least of your concern)

Have you ever wondered what it would be like to live the life of that internet celebrity you’ve been following? Have you ever wondered how they went from a common person to someone with thousands of followers and fans? Have you ever wondered how YOU could do the same? Well, look no further because we… Continue reading How To Be A Successful Social Media Influencer (when followers are the least of your concern)

4 Instagram Metrics That Matter (For Your Growth & To Brands)

Congratulations, you’ve finally kickstarted your career as a content creator on Instagram and your numbers are looking good!  You have learned to perfect the picturesque poses, the editing for minor touch-ups, and the right selection of songs and stickers that show your uniqueness to the world. All your efforts have managed to successfully garner public… Continue reading 4 Instagram Metrics That Matter (For Your Growth & To Brands)

Instagram Reels for Beginners: A Step-by-Step Guide on Creating IG Reels

One of the largest and most popular features that Instagram rolled out in recent years is Instagram Reels – a short 60-second video clip feature that allows people to create fun and engaging content as a form of creative expression and community participation.  Unlike its other Instagram Story feature, Instagram Reels do not disappear after… Continue reading Instagram Reels for Beginners: A Step-by-Step Guide on Creating IG Reels

4 Deadly Sins When Growing Your Instagram Account

With the technological industry continuously advancing, digital marketing has turned into one of the most in-demand and fastest-growing sectors in the world of business. Unsurprisingly, the popularity and importance of influencer marketing have equally increased due to its effectiveness. As a matter of fact, the market grew from $9.7 billion in 2020 to $13.8 billion… Continue reading 4 Deadly Sins When Growing Your Instagram Account

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